From Kulchas to Kingdom: Ustaad-G’s Unstoppable Rise

Born in the heart of Canada during the 2020 lockdown, Ustaad-G is more than an Amritsari kulcha brand—it’s the story of Sanjay Bajaj, a fearless immigrant who turned struggle into success. With no culinary background and only a dream, he built a food empire from scratch, proving that grit and heart can rise higher than any kitchen title.